VITAL is excited to announce that we are joining the Proven vendor marketplace—a curated platform designed to help companies discover, connect, and grow with top-rated vendors and solutions. Proven is a trusted, independent platform built for venture capital, private equity, and high-growth companies, and will help VITAL’s work to accelerate growth, optimize operations, and drive impact.

In today’s fast-moving business landscape, growth isn’t just about keeping up, it’s about staying ahead. At VITAL, we’ve been laser-focused on what it truly takes for companies to thrive amid shifting funding trends, evolving technologies, and relentless competition. That’s why we’ve developed the VITAL Score, a simple yet powerful diagnostic that helps you see both the big picture and the critical details to unlock your path to sustainable growth.

Fall is the season where some of your hardest business challenges emerge, competition for budget gets fierce, and you face your most difficult questions. VITAL works with executive teams to drive value and to help companies grow right, and we ask serious questions about what could or should have happened with the right resources, and what it will take to shift momentum.

At its core, Impact Led Growth (ILG) is a mission-driven growth strategy. It integrates elements of traditional corporate social responsibility, corporate purpose, and sustainability, but its real power lies in the many benefits and the value it creates across different parts of your growing business.

VITAL will help late-stage founders and leadership teams to prioritize and invest in impact strategy while staying focused on revenue and profitable growth.

Driving purpose via positive societal impact *and* profit in business is hard. It requires support and authentic championship from good CEOs like these.

There are infinite things to learn and know when scaling a company. Here are 5 things that every growth stage leader should be thinking about and investing in.